Decode

DECODE’s twitter feed: a “best of”

Thursday, July 22nd, 2010

DECODE’s new Twitter feed has already been selected as a “best of Twitter” according to Nacro Cymru, a long-established service provider for disadvantaged youth in Wales!

The link to Nacro’s site is here. You can follow our Twitter feed here.

The Obsolescence of Being Stood Up

Monday, July 19th, 2010

There is nothing worse than being stood up. But in the next 10 years, that waiting, wondering feeling will be gone.

Generation X, like the generations before it, came of age in a world where meetings for business or pleasure had to be committed to in advance, and could not be cancelled at the last minute via mobile or digital technology – at least not without the risk of standing up the person in question. A change in time of a business meeting required being able to get through to a contact’s office well enough in advance to catch them at their desk or leave a message that was guaranteed to get to them before they left for the meeting. A change of heart over a date required calling a home landline and leaving a, “Sorry but …” message days in advance. Failure in any of the above situations resulted in one half of the proposed meeting left waiting under the designated tree, in the designated café, or by the designated street corner, until they resigned themselves to the fact that the other half either was in mortal danger or had no intention of showing. Standing someone up was the ultimate slam (and sometimes revenge). Being “stood up” was the ultimate in hurt and humiliation, not to mention wasted time (and money).

For generation Z – the children of gen X, born in the Mobile Internet Age – the concept of being stood up, either in business or in romantic life, simply will not apply. One may say someone “bailed at the last minute,” even though the suspicion is the excuse given was actually code for “I want to cancel,” but one is never, literally, left standing. (The same is of course now true for most of generations Y and X too – apart from those older gen-Xers who stoically refuse to wholly embrace the digital age.) But what impact has this ability to organize things “on the fly” and to be “ultra-spontaneous” had, not only on the way we organize and behave within our social and business connections, but also on our psychology as individuals and society?

First, while commitment may well be just as strong, the desire to change one’s mind interferes with how this is lived out. The business deal may be a definite go, as may the conviction of a possible romance, but the desire to be “free” to change our minds has been promoted to the number one spot. Second, the inclination to banish fear has been given legs. We now no longer feel it is part of the process to experience an element of uncertainty in regards to the other person’s intention (although of course it still is, we just hide it under layers of reassuring last minute texts – “gonna b L8 c u in 10”). Freedom and fear are key here, yet perhaps horribly misunderstood. After all, one person’s “freedom” to change things at the last minute forces the other person to do the same thing. So begins a spiral of spontaneity where no one in the ”chain” of meetings can absolutely commit to anything. And a person’s fear in “taking the risk” of being at the designated spot regardless ought to perhaps be part of the self-recognition that we really care about this date or this business opportunity. Fear of failure (and dealing with it when it happens) is perhaps a useful part of human interaction.

On the other hand, perhaps a separation of business and pleasure is necessary here. While it may still be the case that a potential romance is better served by the kind of promise and conviction that last-minute changes via text message simply cannot substantiate, perhaps today’s business world is more productive given the tools for added spontaneity and contingency. Global transactions, mobile offices, flexible practices, and entrepreneurial partnering would certainly struggle to thrive as they have in the late 20th/early 21st century without the ability to arrange and rearrange with ease. If the obsolescence of being stood up has taken some of the stomach-churning fear/excitement from dating, it has simultaneously removed some collateral damage from the world of business.

So maybe no more of that looking-at-your-watch-every-minute-sinking-feeling for Generation Z. But for their own good, let’s hope they can stand up for spontaneity in spite of the risk … even in business.

http://www.themarknews.com/articles/1873-being-stood-up

The Digital Divide’: money or motivation?

Wednesday, July 14th, 2010

In June, David Cameron appointed Internet Entrepreneur Martha Lane-Fox as the UK’s ‘Digital Champion’, giving her the task of getting the UK’s ‘unconnected’ online. The number of offline people in the UK is the equivalent of the populations of London, Birmingham, Leeds, Glasgow and Sheffield combined. Four million of those who are offline are society’s most disadvantaged, many of them young people from deprived backgrounds. However, 6.4 million of them are over-65′s who have never used the Internet, 63% of whom say they have no inclination to do so. In the light of these two very different demographics, is an across-the-board campaign the most effective and fair strategy?

The implications of not being online are increasingly clear. 90% of new jobs require computer skills, but 270,000 of the 1.5m unemployed people in the UK are not computer literate. Millions of jobs are only advertised online. The average household saves £560 a year by shopping and paying bills online. Government services are increasingly better-accessed online than offline. However, those who are disinclined to get online clearly need to be treated differently to those who are keen to be online but do not have the financial wherewithal. It is money, rather than motivation, which is the dis-enabling factor as far as youth are concerned.

See the full article here: http://www.guardian.co.uk/news/datablog/2010/jul/12/digital-divide-martha-lane-fox

Youth Unemployment in the UK House of Commons

Tuesday, July 6th, 2010

This exchange between Chris Grayling, the UK’s Minister of State (Employment) and Labour’s Jim Sheridan illustrates the Catch-22 modern governments face in making the public (especially youth) aware of programming and strategies that could help cushion the blow of the Great Recession.  Grayling touts the £600 million for programmes the UK government has allocated to help young people get back to work.  Sheridan notes that 95% of businesses are unaware of the wage contributions that are on offer to train apprentices.

Awareness of this programming is essential to its success.  And yet, the UK government is drastically slashing advertising and marketing budgets trying to focus on “essential programming.”  It’s easy to pillorize a lot of government advertising work, but advertising is an important instrument for government’s work. Young people, who as most studies show are mostly likely to be unemployed during the current recession, need to know that there are steps they can take during these dark economic times to prepare for their futures.

Crowdsourcing

Monday, July 5th, 2010

The BBC writes about Crowdsourcing on their News front page.

According to the article, getting suggestions in from multitudes of users can be very useful. On the other hand, doing something with those ideas is more challenging.

Tom de Castella concludes with the notion that effective crowdsourcing is actually just collaboration in disguise.

Read the article: Click here.